National News

Tech Enabled Distribution Channels – Innovative Low Cost Solution For Small Business

Small business can now sell across India through low-cost online distribution channels

Vanik has announced new way of building distribution channel using online resources that costs a fraction of traditional offline process, yet delivers service in record time. Pan-India distribution channel is no longer exclusive preserve of MNCs and large corporate. Thanks to technology – even small business can now dream of selling across Indian market through distributors, dealers, agents at very affordable cost.

Says Rajat Pandhi, President of Panban Terra – “ In these tough pandemic days when all businesses are down and looking to get on their feet again and drive the business at low cost – do try this out. I’m sure you will find its a boon and life saver for us all !! Rajat is working on ambitious Amazon Easy Store program that aims to open 5 lakh Amazon offline retail stores in 2021. ( Pl see case studies )

Agrees Mr. Sai Vishnu, owner of a small scale food manufacturing company from Hyderabad – “ Wonderful database of genuine and verified distributors. The site is well organized. I am very happy with the response and dedication from Vanik team. Would recommend for sure ! “

Though distribution is the backbone of Indian market – Indian distribution market is extremely fragmented, unorganized and lacks use of technology. Building distribution channel in India through traditional offline process has remained extremely tedious, time consuming and expensive proposition for small business. Historically, Indian SMEs suffered most because of this disadvantage and remained small – giving rise to “missing middle” syndrome in Indian economy.

Only large companies having deep pockets could build Pan-India distribution channel so far and grow sales year after year. Small business remained small, confined to local market. Lack of distribution channel inhibited SMEs to grow beyond local markets to larger Pan-India market. Now Vanik has brought a tech-enabled, simple to operate, low-cost, top-down process – that is empowering Indian SMEs to sell across India through network of distributors, dealers, stockists at very low cost. This Youtube video explains how Vanik.com works.

About Ace InfoBanc Pvt Ltd (parent company of Vanik) : A start-up – working on distribution trade and B2B E-Commerce for last 4 years.

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